What is brand voice and how do you establish a successful one?
We’re just gonna come out and say it: if your brand doesn’t have a voice, your stellar business concept won’t make it. Not a chance. Brand voice is the way…
11 inspiring packaging design trends for 2020
It has been an excellent year for packaging design trends. Over the past months designers have pushed the boundaries of the design form—from function to aesthetics. Exciting trends in color,…
How to Prepare Your Online Store for Black Friday and Cyber Monday
Black Friday and Cyber Monday mark the beginning of the holiday shopping season in America, but fewer people than ever are lining up in front of big-box retailers. Instead, they’re…
The 9 essential components of brand messaging
Believe it or not, brands can get stage fright, too. Sometimes they know what they want to say, but when they’ve got their customer’s attention, the words just aren’t there.…
41 of the best restaurant logos for inspiration
Mouthwatering menus and outstanding hospitality keep your customers coming back to your restaurant, but how do you get them through the door? Great restaurant logos are the secret ingredient. Effective…
The 7 logo characteristics that make a logo great
If you had a thousand words to explain how great your company is, what would you say? Luckily, that’s exactly what your logo characteristics do everyday. So the big question…
The 10 best law firm and lawyer website designers to hire in 2019
The best law firm and lawyer websites are websites that demonstrate their firms’ commitment to their clients. They communicate confidence, tenacity, legal expertise and in some practice areas, compassion and…
How Much Do Ecommerce Websites Cost in 2019? (Real Numbers)
After our articles on how much does a WordPress website cost, and how much does it cost for a custom WordPress theme, many of you asked us to write about…
What makes a good logo?
Even amongst graphic designers, the question of whether a logo is good can lead to uncertainty. Personal taste is an inevitable factor in the conversation, which can make it seem…
How co-branding works: 7 great examples
Mashed potatoes and gravy, peanut butter and jelly, Batman and Robin: Some things just go well together. The same applies to brands. Co-branding, also known as “strategic partnering,” is a…