Business plan: The story of Albert McFlaherty, lemonade magnate.

Video was published on 2012-09-18 04:42:32: Visit http://www.business.gov.au/businessplan for free business planning tools, including our a FREE MyBizPlan app to help you create a business plan! The app is available for iPad and Android.

Watch this video to find out how having a business plan (and a grandma) helped Albert become a lemonade magnate.

A business plan not only provides a roadmap for business success but is essential to attract funding.

Albert’s business plan helped him to:

-Learn about his industry, market and competitors.
-Write down exactly where he was in the market and where he was headed.
-Identify challenges he may come across and work out strategies to avoid or overcome them.
-Understand business finances, including managing cash-flow and determining your break-even.
-Set specific goals, timeframes for achieving them and how he’ll measure performance.
-Make sound business decisions that focus his activities, maximise his resources and give him a competitive edge.

Visit http://www.business.gov.au/businessplan for access to the same free business planning guides and templates that helped make Albert so successful.

Plan for your success and complete your planning suite. Download FREE marketing, business and emergency management apps for iPad and Android at http://www.business.gov.au/businessapps

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